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UNA INVESTIGACIÓN PRELIMINAR DEL CONTINUO SERVICIOS
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Feb 17, 2016
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Resumen
El paradigma de la organización como proveedora de servicios domina la investigación actual. La mayoría de los trabajos se centran en la adopción de servicios por organizaciones centradas en productos, promoviendo el concepto de continuo en servicios. Este artículo analiza otras alternativas, documentando un caso de estudio en el que aparentemente se invierte el continuo – una pyme de servicios que ha desarrollado capacidad de manufactura para mejorar la oferta al cliente. Los hallazgos sugieren que esto puede mejorar el conocimiento en servitización, aunque se necesite profundizar en este planteamiento.
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Mountney, S., Asthana, A., Mohammed, K., & Almond, M. (2016). UNA INVESTIGACIÓN PRELIMINAR DEL CONTINUO SERVICIOS. UCJC Business and Society Review (formerly Known As Universia Business Review), (49). Recuperado a partir de https://journals.ucjc.edu/ubr/article/view/1724
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Producción, Innovación y Tecnología
Citas
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Schmenner, Roger W. (2009). Manufacturing, service and their integration: some history and theory. International Journal of Operations and Production Management, 29(5), 431-443.
Tukker, A. (2004). Eight types of Product-Service System: Eight ways to sustainability? Experiences from SusProNet. Business Strategy and the Environment, 13, 246-260.
Vandermerwe, S. & Rada, J. (1988). Servitization of a business: adding value by adding services. European Management Journal, 6(4), 316-324.
Vargo, Stephen L. and Lusch, Robert F. (2004). Evolving to a new dominant logic for marketing. Journal of Marketing, 68, 1-17.
Baines, Tim; Lightfoot, Howard and Smart, Palie (2011). Servitization within manufacturing: exploring the provision of advanced services and their impact on vertical integration. Journal of Manufacturing Technology Management, 22(7), 947-954.
Baines, Tim and Lightfoot, Howard (2013). Made to Serve: How manufacturers can compete through servitization and product-service systems. Chichester: Wiley.
Barquet, A.P.B., de Oliveira, M.G., Amigo, C.R., Cunha, V.P., & Rozenfeld, H. (2013). Employing the business model concept to support the adoption of product-service systems (PSS). Industrial Marketing Management, 42(5), 693-704.
Harkonen, J., Haapasalo, H., & Hanninen, K. (2015). Productisation: a review and research agenda. International Journal of Production Economics, 164, 65-82.
Innovate UK. (2015). Knowledge Transfer Partnerships: what they are and how to apply. Retrieved from https://www.gov.uk/guidance/knowledge-transfer-partnerships-what-they-are-and-how-to-apply, accessed 26.09.15.
OECD (2007). Staying competitive in the global economy: moving up the value chain. Paris: OECD.
Peillon, S., Pellegrin, C., & Burlat, P. (2015). Exploring the servitization path: a conceptual framework and a case study from the capital goods industry. Production Planning and Control: The Management of Operations, (article in press).
Schmenner, Roger W. (2009). Manufacturing, service and their integration: some history and theory. International Journal of Operations and Production Management, 29(5), 431-443.
Tukker, A. (2004). Eight types of Product-Service System: Eight ways to sustainability? Experiences from SusProNet. Business Strategy and the Environment, 13, 246-260.
Vandermerwe, S. & Rada, J. (1988). Servitization of a business: adding value by adding services. European Management Journal, 6(4), 316-324.
Vargo, Stephen L. and Lusch, Robert F. (2004). Evolving to a new dominant logic for marketing. Journal of Marketing, 68, 1-17.