Evaluation and Control of Salesforce: an exploratory analysis.

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Ines Kuster Boluda
Departamento de Comercialización e Investigación de Mercados Universitat de Valencia
Pedro Canales Ronda
Departamento de Comercialización e Investigación de Mercados Universitat de Valencia

Abstract

Evaluating salesforce is an important task for sales manager, however little is know about what variables are used by them. This study was conduced to analyse this variables in Spanish big enterprises.

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Issue

No. 9 (2006): Primer trimestre

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Artículos

How to Cite

Evaluation and Control of Salesforce: an exploratory analysis. (2014). UCJC Business and Society Review (formerly Known As Universia Business Review), 1(9). https://journals.ucjc.edu/ubr/article/view/551