The applicability of the RCII index on the Sharing Economy: The implications of the country risk on internationalization processes

Abstract

The Sharing Economy has revolutionized the conception of access and ownership of goods and services, growing at an unprecedented rate over time and across different industries. Given its unique characteristics, it is not possible to analyze these platforms with traditional internationalization theories, so this article offers an alternative to predict which countries may be more attractive for the internationalization of platforms, considering variables such as market access, social conditions or environmental sustainability.