Organizational change on the financial firm through ICT: the Renta 4 case

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David Gómez
Jorge Sainz

Abstract

By the end of the 90’s, the break of the ITC forced companies to transform its organizational structure. For the financial sector, the new paradigm came together with a regulatory change, and in the case of Spain, with a change on the competitive environment. Nevertheless, not all players reacted on the same fashion and the same success. For Renta 4 the accomplishment came as a result of management compromise and its compromise with the new organization and its functions.

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Organizational change on the financial firm through ICT: the Renta 4 case. (2014). UCJC Business and Society Review (formerly Known As Universia Business Review), 2(17). https://journals.ucjc.edu/ubr/article/view/647