Dificultades en la internacionalización de la empresa.

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Álvaro Cuervo-Cazurra

Abstract

I classify the difficulties in the firm's internationalization into six types based on their cause; this helps identify and solve them. Three types are caused by existing firm resources: (1) the difficulty of transferring resources abroad, (2) the difficulty of transferring abroad the advantage provided by resources, and (3) the creation of a disadvantage abroad from the transferred resources. Another three originate in the lack of resourcesneeded for: (4) becoming a multinational firm, (5) competing in a new industry, and (6) operating in a new institutional environment

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Dificultades en la internacionalización de la empresa. (2014). UCJC Business and Society Review (formerly Known As Universia Business Review), 4(4). https://journals.ucjc.edu/ubr/article/view/506