How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity

Contenido principal del artículo

José Luis Ferreras Mendez
Ana García Granero
Julia Olmos Peñuela
Joaquin Alegre

Resumen

How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity

Detalles del artículo

Sección

Emprendimiento y Estrategia Empresarial

Cómo citar

How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity. (2019). UCJC Business and Society Review (formerly Known As Universia Business Review), 16(2), 18-39. https://journals.ucjc.edu/ubr/article/view/4005