How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity

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José Luis Ferreras Mendez
Ana García Granero
Julia Olmos Peñuela
Joaquin Alegre

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How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity

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Ferreras Mendez, J. L., García Granero, A., Olmos Peñuela, J., & Alegre, J. (2019). How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity. UCJC Business and Society Review (formerly Known As Universia Business Review), 16(2), 18-39. Recuperado a partir de https://journals.ucjc.edu/ubr/article/view/4005
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Emprendimiento y Estrategia Empresarial